What prompt group results show
After a prompt group runs, Serpy shows the results for the prompts being tracked. You can use these results to understand:- whether your brand is mentioned
- which prompts include your brand
- which prompts miss your brand
- which competitors appear
- which websites are cited
- what sources matter for the topic
- what content or source opportunities Serpy recommends
Summary metrics
The top of the prompt group shows a summary of the group’s performance. These metrics help you quickly understand how visible your brand is across the tracked prompts. Common things to review include:- visibility
- average position
- citations
- competitor mentions
- source coverage
Prompts tab
The Prompts tab shows the prompts inside the group. Use it to see which questions are being tracked and how your brand performs on each one. This is usually the best place to start when reviewing a prompt group. Look for prompts where:- your brand is missing
- competitors appear often
- your brand appears lower than expected
- the answer suggests a content gap
- the answer cites sources you are not listed on
Citations tab
The Citations tab shows when your website or owned URLs are cited in AI answers. A citation means your website was used as a source or reference. If your brand is mentioned but your website is not cited, you may need stronger content around that topic. Use citations to understand which pages are supporting your AI visibility.Sources tab
The Sources tab shows websites that are cited or used across the prompt group. Sources can include directories, review sites, publications, competitor websites, partner pages, and your own website. Use this tab to find places where your brand may need a stronger presence. If the same third-party sources appear often, they may influence how AI platforms understand the topic.Competitors tab
The Competitors tab shows which brands appear alongside yours. Use it to understand:- who appears most often
- how often competitors are mentioned
- where your brand is missing
- which competitors are stronger in the topic
- which brands AI platforms seem to recommend
Raw answers
Raw answers show the actual AI responses behind the results. Use raw answers when you want to understand exactly how a model answered a prompt. They are useful for checking:- why your brand was or was not mentioned
- how competitors were described
- which sources were used
- whether the answer included outdated or incorrect information
- what kind of content may be needed
Recommendations
Prompt group results can lead to recommendations. Recommendations may include:- content to create
- sources to get listed on
- opportunities to improve visibility
Recommended workflow
When reviewing a prompt group, start broad and then go deeper.- Review the summary metrics.
- Open the Prompts tab.
- Find prompts where your brand is missing or weak.
- Review competitors.
- Check citations and sources.
- Read raw answers for important prompts.
- Use recommendations to decide what to do next.