What Site Performance is for
Site Performance helps you understand your overall search activity. It can show:- clicks
- impressions
- queries
- pages
- trends over time
- changes in search performance
Google Search Console connection
Site Performance needs Google Search Console to show useful search data. If Google Search Console is not connected, connect it from Settings. Once connected, Serpy can show search activity for the selected website property.Clicks
Clicks show how many times users clicked through to your website from search. Use clicks to understand which pages and queries are driving actual visits.Impressions
Impressions show how often your website appeared in search results. A page or query can have impressions even if it does not receive many clicks. High impressions with low clicks may suggest the title, description, or ranking position could be improved.Queries
Queries show the search terms people used when your website appeared. Use queries to understand what your audience is searching for and which topics may deserve more attention.Pages
Pages show which URLs are receiving search activity. Use this to understand which pages are performing, declining, or worth improving.Syncing data
Serpy syncs search data so performance sections stay updated. If data looks old, check the last sync or sync status. Some data may take time to appear after connecting.Recommended workflow
A simple Site Performance workflow is:- Check clicks and impressions.
- Review top queries.
- Review top pages.
- Look for pages with impressions but low clicks.
- Identify pages worth improving.
- Track changes after publishing or updating content.